MAC Media
MAC Media

Frequently Asked Questions

Advertising to ultra-high-net-worth audiences inside private aviation lounges, answered plainly.

By reaching them somewhere they are unhurried and undistracted. MAC Media places category-exclusive advertising inside private aviation lounges across Europe: the rooms passengers pass through before departing by private aircraft. There is no competing clutter, no queue, and peak dwell time in which to be seen properly.

A form of out-of-home media placed inside the private terminals where passengers depart by private aircraft. Displays and installations are built into the room itself rather than placed on top of it, so the advertising reads as part of the environment.

Only one brand per category appears in any location. You can choose absolute category exclusivity and 100% share of voice, so no competitor in your category can appear alongside you, here or anywhere else in the network.

Brands relevant to an ultra-high-net-worth audience: luxury goods, private banking, fine watchmaking, premium automotive and bespoke travel among them. Brands chasing volume won't find this the right medium. Brands chasing quality of attention will. Not sure where you fit? Get in touch and we'll see if we can help.

Once approved, your creative can be in front of our audience within 60 minutes. There is no lengthy production cycle standing between decision and visibility.

Digital displays, backlit banners, display cases, billboards and events. What suits one location may not suit another, and we'll tell you plainly which formats a given space can carry.

Yes. The audience is prequalified by the nature of the environment, and we can also provide passenger demographics on a per-location basis for things like nationality, purpose of travel and age range.

Nothing. We fund the specification, installation and operation of every display, and share in the success rather than charging you for it. Terms are agreed privately and always structured in the operator's favour.

Almost nothing. You approve the placement, the finish and the content standard once, at the outset. From there we manage scheduling, technical oversight and day-to-day operation without needing anything further from your team.

Because the locations, the terms, and the other brands involved aren't ours to broadcast. Discretion is part of what's on offer here, so we apply it from the first conversation onward.

Still have a question? Ask it directly.